In the inaugural season, Moonsport was tasked with creating an in-stadia fan-first production to elevate the SA20 cricket experience, aiming to deliver an unforgettable sporting event. With global aspirations and international status, this project required a seamless integration between sports presentation and broadcast. Our innovative approach resulted in multiple sold-out cricket venues across South Africa and generated significant positive sentiment worldwide. The SA20 cricket tournament emerged as a spectacular event, unprecedented in South African cricket history.
Building on the success of the first season, the Dream Team returned with a new challenge: positioning Betway SA20 as the number-one franchise league outside India and South Africa's top Sport and Entertainment brand. Our team enhanced the synergy of local South African talent, curated a fully loaded entertainment line-up, and implemented the latest sports presentation technologies. We also crafted key visuals that offered a refreshed approach to the big screen, including a complete makeover of how scoring and key information are displayed in the stadium.
We are extremely proud of our strategic planning, innovative techniques, and collaborative efforts that transformed the SA20 cricket tournament into a premier global sporting event, captivating audiences and setting new standards in sports entertainment.